Power Prospecting

Podcasts 2009 - October 2009

Written by Kendra Lee

Kendra bills herself as a "prospect attraction expert" and has the experience and sales track record to back it up. She shares her thoughts on power prospecting and says there are two fundamental components you need to stand out. One is the mix of approaches you use to catch peoples attention, and how you effectively use these techniques to create campaigns to get yourself noticed. Kendra points out all best sellers are doing pretty much the same thing so you need to distinguish yourself, to help prospects imagine who you are and make them feel like they can relate to you. Listen in for ideas on how to do this.

Kendra is the author of the award wining book "Selling Against the Goal"; she was a top IT seller before becoming a coach and consultant and is widely recognized as a Prospect Attraction Expert.

Kendra Lee -
	Kendra Lee is a top IT Seller, Prospect Attraction Expert and author of the award winning book “Selling Against the Goal” and president of KLA Group. Specializing in the IT industry, KLA Group works with companies to break in and exceed revenue objectives in the Small and Midmarket Business (SMB) segment. Ms. Lee is a frequent speaker at national sales meetings and association events. To find out more about the author, read her latest articles, or to subscribe to her newsletter visit www.klagroup.com or call 303.773.1285. Read More >>
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