C.J. Hayden suggests people need to give their head a shake if you are trying to sell to people who you think they need your product or service. Do they know they need your product or service?  CJ makes it sound almost too simple, but the basics she shares are great reminders of what those in sales need to be doing to be successful.

C.J. Hayden is a business coach, speaker, seminar leader, writer, and sought after media contact.  She has taught marketing at John F. Kennedy University, Mills College and for the U.S. Small Business Administration and she holds a Master Certified Coach designation.  CJ adds value to companies of all sizes who want to improve their bottom line revenue.

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