Maureen Blandford bumps up against corporate marketers as she advocates for sales teams everywhere. She discusses challenges faced by many sales teams that feel they are not getting the marketing support to be effective on the ground. She declares corporate America needs to stop whittling away at training budgets and shift some marketing dollars in that direction. She believes a better alignment is possible which will leverage sales motion. Maureen makes a compelling case many Presidents and CEO's would be wise to consider.    
 
Maureen Blandford the CEO of MindTime Group and is known for swimming upstream against the powerful Madison Avenue Branding current. She is perhaps best known for her book "Branding Doesn't Work in B2B".  Maureen helps her clients break through ineffective marketing strategies to develop tactics that work.

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