Barry Siskind starts with an update on the tradeshow market and describes the cyclical nature of the various industry sectors. No surprise he is bullish on trade shows going into 2009, perhaps not for the reasons you might suspect. Hear why he believes smaller local shows provide a great opportunity for companies and independent producers. Before you make the decision to participate, hear what Barry suggests is critical to consider on the strategic front before mapping out the tactical elements.
Barry Siskind specializes in helping exhibitors achieve top performance at their trade and consumer shows. He is the author of Powerful Exhibit Marketing. Find out more about Barry Siskind and his business at www.siskindtraining.com
Can the recent Obama Presidential marketing campaign provide insight into how sales organizations should modify their marketing strategy and tactics? The internet has created a new level of authenticity never seen before, are you using this to your advantage in communicating your message? Jeremy Miller provides an informative deep analysis that is sales specific. A concise review you shouldn’t miss.
Jeremy Miller is a partner with LEAPjob , a sales recruiting firm in Toronto Canada. LEAPjob recruits sales professionals and sales leaders for many of Canada’s top recognized companies. Jeremy is a speaker, author and frequent subject matter expert featured on radio and TV.
How do you get your foot in the door, and what do you do when you’re inside? This week Jill Konrath helps you avoid one of the biggest traps sales people can find themselves in. Picture this, you’ve got the appointment, or have finally reached a prospect on the phone you have been after for a while, all is going along very well and the prospect says, “Tell me more.” Your pulse quickens, your mind races, what do you do? What you don’t do is give the traditional response. Take a listen and hear how to avoid responding to the “tell me more” question incorrectly.
Jill Konrath is a sales expert and author of “Selling to Big Companies”. She is also the founder of Sales Shebang. She is a frequent speaker at national sales meetings and association events, a B2B consultant, and a trainer.