America's leading authority on referral selling, Joanne Black believes that no one should ever have to make a cold call. Some may see this as heretical thinking, but for Joanne Black and her clients, referral selling is a proven way to success. She is the author of No More Cold Calling™: The Breakthrough System That Will Leave Your Competition in the Dust from Warner Business Books. Referral business closes more than 70 percent of the time, salespeople are pre-sold, have credibility, and the competition disappears. Without a strategic approach to referrals, businesses are leaving money on the table--every single day.
For more information, visit www.NoMoreColdCalling.com.
With 30 years of sales training and consulting experience Joanne Black
has definite points of view on selling – and specifically on client
acquisition and retention. Some of her views are contrarian and she is
not hesitant to express them. Author of No More Cold Calling The Breakthrough System That Will Leave Your Competition in the Dust,
Joanne explains how your clients can be your biggest competitive
advantage. She suggests having your clients advocate for you is your
strongest form of client retention.
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