America's leading authority on referral selling, Joanne Black believes that no one should ever have to make a cold call. Some may see this as heretical thinking, but for Joanne Black and her clients, referral selling is a proven way to success. She is the author of No More Cold Calling™: The Breakthrough System That Will Leave Your Competition in the Dust from Warner Business Books. Referral business closes more than 70 percent of the time, salespeople are pre-sold, have credibility, and the competition disappears. Without a strategic approach to referrals, businesses are leaving money on the table--every single day.

For more information, visit www.NoMoreColdCalling.com.