Jim Cathcart, CSP, CPAE, has long been a trend setter in the business community. He is author of The Eight Competencies of Relationship Selling: How to Reach The Top 1% in Just 15 Extra Minutes A Day, built upon 17 years of success with his bestseller Relationship Selling and 30 years of working with over 2,500 of the top companies in the world.His breakthrough work, The Acorn Principle is the result of a two-decade long study of applied behavioral science and achieved bestseller status online as well as through traditional channels.

Mr. Cathcart's weekly e-Letter delivers concise, inspiring weekly emails, offering very specific self-development tips and exercises, with crisp calls to action.

He is president of Cathcart Institute, Inc., a research and consulting firm in Lake Sherwood, California, and is one of the nation's leading professional speakers. Among keynote speakers Jim Cathcart is a world leader and past-president of the National Speakers Association (NSA) and winner of numerous awards including the 2001 Golden Gavel Award from Toastmasters International.

Mr. Cathcart's presentations consistently receive rave reviews and are customized for your audience.