Comments for I’m in Sales, Not Marketing! at http://www.salesopedia.com , comment 1 to 1 out of 1 comments http://www.salesopedia.com Fri, 09 Jan 2009 19:25:23 +0100 FeedCreator 1.7.2 http://www.salesopedia.com/content/view/1654/10727/#comment-40 I particularly appreciate the comments that "brand" is not just your company logo or letterhead, but rather the "promise" that you deliver every day. I know Rick Barrera discusses similar concepts in Overpromise and Overdliever. I I think I need to work a little bit more on determining what is my personal brand promise apart from my company, and would love more input on how to be go about doing that. - Kelly Lynn, SpeakersOffice, Inc Mon, 08 Dec 2008 16:13:24 +0100