Salesopedia - opening benefit statement - Sales and Marketing Glossary

Sales and Marketing Glossary
This glossary (sales dictionary) contains the most extensive list of sales terms on the web! If we've missed a sales definition please let us know.

You can always search for entries.
Begins with Contains Exactly matches	Submit Term
All \| A \| B \| C \| D \| E \| F \| G \| H \| I \| J \| K \| L \| M \| N \| O \| P \| Q \| R \| S \| T \| U \| V \| W \| X \| Y \| Z
opening benefit statement	OBS - traditionally an initial impact statement for sales people to use at first contact with a prospect, in writing, on the phone, or face-to-face, it generally encapsulates the likely strongest organizational benefit typically derived by customers in the prospect's sector

All \| A \| B \| C \| D \| E \| F \| G \| H \| I \| J \| K \| L \| M \| N \| O \| P \| Q \| R \| S \| T \| U \| V \| W \| X \| Y \| Z
Glossary V2.0