Tuesday, 22 May 2012

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Why Don't Your Prospects Want to Talk to You?
Why Don't Your Prospects Want to Talk to You?

We spend a significant amount of our sales and marketing effort on filling the pipeline with prospects and following up with them. With a full pipeline and consistent follow-up, you are bound to make plenty of sales, right? Well, much of the time that's true. Finding the right people to contact, and actually making those contacts, will in many cases produce results. But sometimes, it's not enough.

To close a sale, you need to get your prospective clients to agree to some sort of presentation. It may happen in person or over the phone, take five minutes...
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Art Sobczak,

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Art Sobczak, President of Business By Phone Inc., specializes in one area only: working with business-to-business salespeople--both inside and outside--designing and delivering content-rich programs that participants begin showing results from the very next time they get on the phone. Audiences love his “down-to-earth,” entertaining style, and low-pressure, easy-to-use, customer oriented ideas and techniques.

He works with thousands of sales reps each year helping them get more businesses by phone. Art provides real world, how-to ideas and techniques that help salespeople use the phone more effectively to prospect, sell, and service, without morale-killing “rejection.”

Using the phone in sales is only difficult for people who use outdated, salesy, manipulative tactics, or for those who aren’t quite sure what to do, or aren’t confident in their abilities. Art’s audiences always comment how he simplifies the telesales process, making it easily adaptable for anyone with the right attitude.

For over 23 years Art has written and published the how-to tips newsletter, TELEPHONE PROSPECTING AND SELLING REPORT.

Art is a prolific producer of learning resources on selling by phone. He authored the audio-tape training program, “Ringing Up Sales,” published by Dartnell. His video program is “Getting Through to Buyers . . . While the Others are Screened Out.” He wrote the books, “How to Sell More, In Less Time, With No Rejection, Using Common Sense Telephone Techniques--Volumes 1&2,” and his most recent title, “Telephone Tips That SELL!--501 How-to Ideas and Affirmations to Help You Get More Business By Phone.”

Art’s how-to ideas and tips appear regularly in the print and electronic media. He has written a regular column for “Teleprofessional” magazine for 10 years, also writes one for “Selling!” newsletter, and is frequently quoted in “Selling Power,” “Bottom Line Business,” “Sales and Marketing Management,” and numerous trade publications.

He holds the popular Telesales Rep College two-day public training seminars nationwide, and also customizes the program for on-site, in-house delivery. Art also delivers how-to programs on effective telesales ranging from one-hour to several days.

He has produced and delivered over 1000 training sessions over the past 22 years for companies and associations in virtually all business-to-business industries.

His speaking and training reputation has been built as someone who knows what works and what doesn’t in telesales because he’s done it (corporate telesales and management positions with AT&T Long Lines and American Express in the early 80's), and still does it.

He also conducts extensive research to customize his programs, listening to tapes of actual sales calls of client reps in order to learn the language of the industry, company, and strengths and weaknesses of sales reps and strategies.



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